Tuesday, 19 July 2011

Why Go Into an EFGM?

Drivers for Emerging and Fast-growing Markets

Top Driver: 82% of companies surveyed cite market growth opportunities.

Positive Drivers
  • 45% EFGMs’ lower cost base
  • 42% access to other nearby major markets.
Negative Drivers
  • 49% competitive pressure in home markets
  • 51% cite the economic slowdown in home market.

Is It Worth It?
PwC reported that “eighty percent of respondents report average annual revenue growth of more than 5% in EFGMs in the past three years, while 40% enjoyed annual growth of more than 15%.”

How Do I Get This Information?
Go to PwC site and download their report, “Building a presence in today's growth markets”. It contains research from The Economist Intelligence Unit and market reports from PwC Leaders of Private Company Services in EFGM market.

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